ESP Cars
Client Profile
ESP Cars, a family-operated car dealership based in Long East, Nottingham, has been serving customers with a specialisation in German automobiles since 1975. With a vast inventory of approximately 200 cars, ESP Cars has built a reputation for excellence and reliability in the automotive industry.
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The Challenge
The transition to a new phone system became imperative for ESP Cars, particularly when the challenges of remote operations during a certain pandemic surfaced.
“The challenges really arised when COVID hit,” says Binder, Managing Director of ESP Cars. “We were trying to take phone calls off site, and we had no real way of transferring calls over. Operating off site became a real struggle.”
Traditionally reliant on conventional BT lines, and aware of the impending redundancy of their existing system, ESP Cars started to explore other avenues. A few conversations with Justin from Telephone Technology opened their eyes to what could be achieved with a new phone system.
“Dealing with Justin, it’s been painless… all of a sudden, be able to answer phone calls, whether you’re on site or not on site.”
Transition to the New System
Binder acknowledges the seamless transition, stating, “Dealing with Justin, it’s been painless… all of a sudden, be able to answer phone calls, whether you’re on site or not on site.”
The training provided was efficient, leveraging the familiarity of smartphone technology to ease the learning curve for the team at ESP Cars. “A teenager could manage it!”
Client Satisfaction and Support
ESP Cars expresses satisfaction not only with the functionality of the new system but also with the responsive support provided by Telephone Technology. Binder acknowledges Justin’s proactive approach, stating, “He’s been great, I’ve had no qualms on that whatsoever… except, it’s probably time he got rid of that beard and haircut he’s got.”
Benefits Realised
- Enhanced flexibility: According to Binder, the new system offers a great deal of flexibility, allowing ESP Cars to handle calls seamlessly regardless of location.
- Improved training and self-Management: Call recordings and email transcripts facilitated self-learning and managerial feedback, leading to enhanced performance and accountability among team members.
- Reliability: Binder attests to the system's reliability, stating, "We've had no issues with it... reliability wise, I'm going to say it's very reliable." The assurance of uninterrupted communication underscores the system's dependability, critical for maintaining operational efficiency.
- Cost efficiency: The transition to a new system has likely resulted in cost savings for ESP Cars. As Binder notes, "I'm probably saving money having changed from my BT system to the system that we've got from a monthly perspective on how the calls are all bundled together.”
Questions?
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